The United Bank is Ranked Among Forbes Middle East’s Strongest Brands

02/04/2026

The United Bank is Ranked Among Forbes Middle East’s Strongest Brands
Cairo: April 2, 2026
For the second consecutive year, The United Bank has been included in Forbes Middle East's list of the Top 50 Companies and Strongest 50 Brands in the Middle East for 2026. This achievement reflects the strength of its overall banking performance and its growing institutional value. It also underscores The United Bank’s efficiency in successfully balancing financial solidity with brand strength and influence.  
Forbes Middle East included The United Bank in its ranking for 5 key reasons:  
First: Stable Financial Performance: This reflects investor confidence as well as the institution's overall stability and financial efficiency in terms of growth rates and growing market value.  
Second: Diversified Banking Solutions and Services: The United Bank has continued its journey of innovation and diversification by offering both traditional and Sharia-compliant banking solutions that meet clients' current and future needs.  
Third: Digital Transformation and Enhancing Customer Experience: This is driven by investing in modern digital solutions and applications to improve the quality of products and services according to international quality standards. It also aims to enhance the customer experience and build successful partnerships based on trust and sustainability.  
Fourth: Advancing Sustainability Solutions and Green Finance Mechanisms: This is achieved by adopting initiatives that support the green economy and the small and medium enterprises (SMEs) sector. Additionally, the bank collaborates with the German Agency for International Cooperation (GIZ) to launch green and sustainable banking products and solutions.  
Fifth: Building a Strong Brand with Social Impact and Dimensions: This is done through participating in and supporting the initiatives of the Egyptian State and the Central Bank of Egypt aimed at expanding financial inclusion and empowering various groups, including youth, women, entrepreneurs, and people of determination, as well as contributing to community development efforts.  
Tarek Fayed, Chief Executive Officer and Managing Director of The United Bank, stated that this inclusion in Forbes Middle East list for the second consecutive year serves as an indicator of the bank's strong overall performance. It also demonstrates the institution's ability to balance financial performance, brand enhancement, and both direct and indirect social impact.  
He noted that Forbes is considered one of the most prominent global indicators that measure the true value of institutions, their market influence, and their impact on customer confidence and sustainable growth.  
Fayed added that The United Bank will continue its strategic path toward innovation and reinforce its role as a financial institution that contributes to supporting the national economy. The bank aims to develop various productive and service sectors through banking solutions and digital services, while promoting a culture of financial inclusion, digital transformation, entrepreneurship support, and adopting initiatives with social and developmental impacts.